u got 2 love art!

Robert Hughes

“Art is making something out of nothing and selling it.“

Frank Zappa

“Making money is art and working is art and good business is the best art.“

Andy Warhol

“I wonder if it’s possible to sell an artwork for a billion dollars?”

Damien Hirst

It's indeed not easy to love art for what it is in the world in which art is not seen as the goal, the end in itself but simply yet another way to make money. But that's life. It's not my aspiration to change things but rather try to give everyone the chance to participate in this show. I thought it wasn't fair that you needed to have millions of dollars in order to help turning the art world into a game of money. Why should only rich people be the ones to have fun?

And so I decided to create an artwork dummy the purpose of which is to give you the chance to dream the reality of today's art based on your possibilities. If art is just about the money then every penny should pretty much count because that's money too. And every penny spent on this artwork dummy will help create an artistic icon that will be both exclusive and affordable. It's like if anyone could afford to have the original Mona Lisa painting hanging on their home's wall.

The artwork dummy is what I believe to be a remarkably accurate portrait of contemporary art and was titled "For the love of Paris forever". The ambition of this artwork is to give everyone the chance to symbolically own the contemporary art which is something no other artwork could offer you.

What I offer is the same exact piece for seven different prices. In this way you won't be actually buying the value of the artwork itself but you will be simply setting the price of your desire. The price you can actually afford.

The irony that this artwork exposes is that its the society itself that creates desires which most of the people can't afford. It's people themselves who create desires they can't satisfy. The solution is of course to desire what you can afford. And this will not only make you a happier person but also turn art into something more meaningful than a good way to make money.

Yet ironically I might be doing this just for the money. ;)

U GOT 2 LOVE ART!

nothingthing.com

This idea is an upgraded modification of this.

for the poor

For the love of Paris forever
1€ version
Postcard 14,8 x 10,5cm
edition of 1.000.000
SIGNED
price: 1€ + 0,5€ shipping costs

for the working class

For the love of Paris forever
10€ version
Postcard 14,8 x 10,5cm
edition of 100.000
SIGNED
price: 10€

for the lower middle class

For the love of Paris forever
100€ version
Postcard 14,8 x 10,5cm
edition of 10.000
SIGNED
price: 100€

for the upper middle class

For the love of Paris forever
1.000€ version
Postcard 14,8 x 10,5cm
edition of 1.000
SIGNED
price: 1.000€

For buying send me an email:
nothingthing@gmail.com

for the upper class

For the love of Paris forever
10.000€ version
Postcard 14,8 x 10,5cm
edition of 100
SIGNED
price: 10.000€

For buying send me an email:
nothingthing@gmail.com

for the rich

For the love of Paris forever
100.000€ version
Postcard 14,8 x 10,5cm
edition of 10
SIGNED
price: 100.000€

For buying send me an email:
nothingthing@gmail.com

for the super-rich

For the love of Paris forever
1.000.000€ version
Postcard 14,8 x 10,5cm
edition of 1
SIGNED
price: 1.000.000€

For buying send me an email:
nothingthing@gmail.com

Below is the map showing some of the places to which the For the love of Paris forever postcards have been sent so far. This map is supposed to symbolize the love for art spreading all over the world. View the larger map to see the full list.


View For the Love of Paris postcard map in a larger map

t-shirts

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posters & cards

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buttons

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